Independent concept project created for the Pitaka challenge.
I was inspired by the warmth of summer sunsets and the way sunflower fields glow under golden light.
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Rather than creating a literal flower illustration, I translated the feeling of sunlight into woven radial patterns and warm amber tones.
This concept is presented in two variations: while capturing the brightness of golden summer days, another exploring the deeper brown tones of late summer evenings.
Explore the full challenge submission here:
Original artwork and creative direction by me,
selected mockups are based on official product photography.
Thank you for watching
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